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Social Media Week 2015 | #SMW15

Social Media Week 2015 was packed with amazing content from using social as professional trumpet for your personal brand + career building to engaging non profit clients via digital storytelling in just one short week. Attending sessions evolution of social media overall provided a fresh perspective and outlook in addition to best social media practices and trends to date.

My favorite panel of the entire week entitled "Activism in the Social Age" presented by Black Enterprise provided a revolutionary outlook on how to utilize social media can be used for good to advocate, rally and activate support around social causes and movements. This panel was especially relevant with such racial injustices dramatically surfacing the U.S. from Trayvon Martin to Freddie Gray and provided a very engaging platform to discuss the best methods to use during crucial time of need for financial and emotional support for protestors participating in peaceful rallies thought the country. 

Takeaways and advice highlighted via Twitter included: 

@MarkTravRivera: Be transparent. If you believe in social justice and have a voice, don't hide. #SMWNYC #SMWBE

@OneJillian: .@MsKellyP makes a great point - Twitter isn't your only tool for growing your movement. Choose the channel for the audience! #SMWNYC #smwbe

@cake211: "It may not be the revolution as we imagined it, but it is an evolution and we're inciting change." @MsKellyP  #SMWNYC #smwbe

@FashionKEEsta: @Wagatwe: "Strategize hashtags that can't be easily hijacked." #SMWBE #SMW15 @SMWNYC

@purelyjess: I'm terms of sustaining a movement, it's about creating a well-articulated, actionable ask. #SMWBE #SMWNYC

@FashionKEEsta: Objectives, strategy, tactics--in that order. #SMWBE #SMW15 @SMWNYC

For more resourceful + insightful soundbites, explore #SMWBE. 

As a first time attendee, the content was most impressive but logistically there needs to be a few adjustments--maybe a bigger venue to accommodate the demand--but that's not a bad problem to have! Overall, I'm looking for an even more powerful and content packed Social Media Week 2016! 


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